Organization & Administration of Athletic Programs
Students explore practical aspects of administering athletic programs, including planning, organization, scheduling, staffing, recruiting and training volunteers, budgeting, promotion, fundraising and sponsorships, tournament and event management, working with coaches and officials, church and community resources, facility care, goal-setting, and evaluation.
Principles of Sport Marketing
Students examine principles of marketing and apply fundamental concepts of pricing, product decisions, distribution channels, promotional strategies, and public relations to the sport industry. Topics also include marketing research and assessment, branding decisions, endorsements and sponsorships, licensing and logos, and trends in technology and media.
Internship Orientation
The interactive seminar introduces the parameters of the internship experience and provides an in-depth look at various internship settings. The seminar includes a discussion of student requirements, responsibilities, policies, expectations, and support prior to and during the Sport & Fitness Internship. Topics include professional etiquette and behaviors, an overview of workplace policies and laws, and enhancing professional development competencies. Seminar students construct professional goals and objectives and then research and contact prospective practicum site supervisors. By the conclusion of the seminar, students are required to secure a practicum site and supervisor who agrees to supervise, mentor, and evaluate the student during the internship experience. The Internship Orientation is a prerequisite for the internship; the Internship Orientation is recommended to be taken the term immediately before taking the internship.
Sport & Fitness Internship
Students integrate theory, praxis, and faith through a supervised leadership experience in a church, school, or community setting. Journaling and small group discussions facilitate reflection, mentoring, and growth. The internship experience may be between 3–12 credit hours (3 hours minimum are required).
Legal, Ethical & Professional Standards for Sports Professionals
This course focuses on legal, ethical, and professional standards for sports professionals. It gives attention to issues related to church, school, and community settings.