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Strategic communicators use social media, video, and other mass communication skills to tell the stories of their clients and plan events, promotions, and communication strategies.
Johnson’s Strategic Communication degree provides graduates with the skills to bring words, images, and strategies together, giving their voice power, their messaging meaning, and their ideas life.
Graduates are ready to create communication campaigns across traditional, digital, Internet, social, and emerging media platforms.
This degree does not include any concentrations.
Courses may include:
• Society and Media
• Introduction to Public Relations
• Mass Media Management and Entrepreneurship
• Video Production for News and Information
For more details on this program, check out our academic catalog.
Graduates are prepared for positions in strategic communications, public relations, corporate communications, media, news and information, and related fields.